The Virtues of Nepotism

Nepot­ism is con­sidered one of the great sins of West­ern cul­ture. As soci­ety has been lev­elled by remov­ing class dis­tinc­tions and shaped to cre­ate a level play­ing field for every­body, regard­less of race, reli­gion, gender. Fam­ily rela­tion­ships are not sup­posed to play a role in any one’s chances of suc­cess. The Wiki­pe­dia defin­i­tion of neo­pot­ism is:

Favour­it­ism gran­ted to rel­at­ives or friends, without regard to their merit”.

When Ian and I under­took some research in Viet­nam we came across inter­est­ing recruit­ment prac­tices. From our inter­views with local man­agers it became clear that using fam­ily net­works is an accep­ted recruit source for staff.

From our data we formed the hypo­thesis that recruit­ment in coun­tries with a col­lect­ive nature, such as Viet­nam, is primar­ily con­duc­ted through social net­works. This in con­trast with the developed world, with a high level of indi­vidu­al­ism, where, spe­cially in the gov­ern­ment sec­tor, a level play­ing field is cre­ated by pub­licly advert­ising positions.

Although Viet­namese prac­tices smell like the dreaded nepot­ism, some people made clear to us that the fam­ily net­works are used as a primary recruit­ment source, but within that pool of people, the selec­tion is nev­er­the­less based on merit. A train­ing man­ager of a large com­pany told us that they have many teams in which sev­eral gen­er­a­tions of one fam­ily work together and that this cre­ates a great cul­ture and sense of com­mon pur­pose within the organisation.

This sense of com­mon pur­pose is con­sidered a holy grail by most organ­isa­tions in the developed, indi­vidu­al­istic, world. Many activ­it­ies are aimed at ‘align­ing’ people to the com­mon pur­pose of the organ­isa­tion. But given that most busi­nesses are a grab bag of people, work­ing together more by change than by com­mon pur­pose, this has proven to be an illus­ive goal.

Research in Aus­tralia has shown that people recruited through anonym­ous sources such as news­pa­per advert­ise­ments missed almost twice as many days as those recruited through other sources, such as employee refer­rals.1. This under­writes the import­ance of using social net­works as a source of recruitment.

Human beings are inher­ently social beings and we like to spend our time with people we like. Within that we have a def­in­ite bias for people that we are related to. One of the major reas­ons many people don’t enjoy work is not because of the work itself but the people they are forced to social­ise with. Open recruit­ment pro­cesses aimed at cre­at­ing a level play­ing field are prob­lem­atic and many organ­isa­tions use abstract tools, such as per­son­al­ity tests, and ref­er­ence checks, which  have been dis­cussed in Hypo­thet­icorp recently.

Next time when hir­ing people, look around your imme­di­ate and exten­ded social circle and see if there is any­body you would like to work with that can poten­tially do the job. The moral of the story is: nepot­ism is not inher­ently bad, as long as the final selec­tion is based on merit.

Notes
  1. Breaugh, James A. (1981) Rela­tion­ship between recruit­ing sources and employee per­form­ance, absent­ee­ism, and work atti­tudes. Academy of Man­age­ment Journal 24(1): 142–147. []

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